FOR MORTGAGE SERVICERS

Retain the relationship.
Recapture the mortgage.

A homeowner intelligence platform built for mortgage servicers.

FOR MORTGAGE SERVICERS

Retain the relationship.
Recapture the mortgage.

A homeowner intelligence platform built for mortgage servicers.

FOR MORTGAGE SERVICERS

Retain the relationship.
Recapture the mortgage.

A homeowner intelligence platform built for mortgage servicers.

THE LIFETIME BORROWER

THE LIFETIME BORROWER

THE LIFETIME BORROWER

Your book is your largest asset. With HŌM, it becomes your largest origination engine.

Your book is your largest asset. With HŌM, it becomes your largest origination engine.

Your book is your largest asset. With HŌM, it becomes your largest origination engine.

Every borrower you serve is a relationship you've already earned. With HŌM, those relationships compound.

Every borrower you serve is a relationship you've already earned. With HŌM, those relationships compound.

87%

87%

of mortgage business comes from referrals and past clients.

Source: STRATMOR

of mortgage business comes from referrals and past clients.

Source: STRATMOR

WHY HŌM EXISTS

WHY HŌM EXISTS

WHY HŌM EXISTS

Built by operators who drove an 82% recapture rate across portfolios of 3M+ borrowers.

Built by operators who drove an 82% recapture rate across portfolios of 3M+ borrowers.

Built by operators who drove an 82% recapture rate across portfolios of 3M+ borrowers.

The relationship is the asset. The existing tools weren't built to protect it. We built one that is.

The relationship is the asset. The existing tools weren't built to protect it. We built one that is.

THE HŌM APPROACH

THE HŌM APPROACH

THE HŌM APPROACH

Two paths to recapture. One platform.

Two paths to recapture. One platform.

Two paths to recapture. One platform.

PURCHASE RECAPTURE

Surface seller intent before they open Zillow.

HŌM Intelligence identifies borrowers likely to sell, before declared intent. And HŌM Rewards gives buyers a rebate that brings them back when they purchase their next home.

REFINANCE RECAPTURE

Reach refi candidates before competitors do.

HŌM Intelligence identifies borrowers likely to refinance. Cues surface to your team in real time.

PURCHASE RECAPTURE

Surface seller intent before they open Zillow.

HŌM Intelligence identifies borrowers likely to sell, before declared intent. And HŌM Rewards gives buyers a rebate that brings them back when they purchase their next home.

REFINANCE RECAPTURE

Reach refi candidates before competitors do.

HŌM Intelligence identifies borrowers likely to refinance. Cues surface to your team in real time.

HOW HŌM INTELLIGENCE WORKS

HOW HŌM INTELLIGENCE WORKS

HOW HŌM INTELLIGENCE WORKS

From signals to Cues to action.

From signals to Cues to action.

From signals to Cues
to action.

HŌM scores every borrower in real time. Every search, view, and market move generates signals.

HŌM scores every borrower in real time. Every search, view, and market move generates signals.

Signals

Continuous behavioral and contextual data across the book.

Signals

Continuous behavioral and contextual data across the book.

Signals

Continuous behavioral and contextual data across the book.

Cues

Ranked, actionable alerts surfaced to your team.

Cues

Ranked, actionable alerts surfaced to your team.

Cues

Ranked, actionable alerts surfaced to your team.

Action

The right outreach, at the right moment, with the right message.

Action

The right outreach, at the right moment, with the right message.

Action

The right outreach, at the right moment, with the right message.

The top 10% of your book is 4× more likely to sell.

The top 10% of your book is 4× more likely to sell.

The top 10% of your book is 4× more likely to sell.

Score every borrower's likelihood to sell. Work the top 10% of the book and capture almost half the seller opportunity.

Score every borrower's likelihood to sell. Work the top 10% of the book and capture almost half the seller opportunity.

1 in 4 refinances, in 10% of your book.

1 in 4 refinances, in 10% of your book.

1 in 4 refinances, in 10% of your book.

Score every borrower's likelihood to refinance. Work the top 10% of the book and capture a quarter of the opportunity, before a competitor makes the call.

Score every borrower's likelihood to refinance. Work the top 10% of the book and capture a quarter of the opportunity, before a competitor makes the call.

CUES IN PRACTICE

CUES IN PRACTICE

When to reach out, not just who.

When to reach out, not just who.

Illustrative cue. Real Cues are generated from each borrower's behavior in your client-branded experience.

Most retention tools tell your team which borrowers to watch. HŌM tells them when to act on each one, and what to say. Each Cue is a ranked, contextualized prompt, surfaced in real time.

Most tools surface who to contact. HŌM tells your team when to reach out, why it matters, and what to say.

WHAT MAKES HŌM DIFFERENT

WHAT MAKES HŌM DIFFERENT

WHAT MAKES HŌM DIFFERENT

Most tools predict.
HŌM converts.

Most tools predict.
HŌM converts.

Most tools predict.
HŌM converts.

Propensity scores are just numbers. HŌM turns them into outcomes: branded engagement, transaction collaboration, and recapture, all in one platform.

Propensity scores are just numbers. HŌM turns them into outcomes: branded engagement, transaction collaboration, and recapture, all in one platform.

L.01

HŌM INTELLIGENCE

The signal engine.

Pre-intent Cues. Listing propensity scoring. Property Intelligence.

L.02

HŌM CONNECT

The engagement platform.

Client-branded mobile and web experience. Pro tools. Transaction Hub.

L.03

HŌM REWARDS

The recapture program.

A rebate that brings buyers back at closing. Built on top of the platform.

L.01

HŌM INTELLIGENCE

The signal engine.

Pre-intent Cues. Listing propensity scoring. Property Intelligence.

L.02

HŌM CONNECT

The engagement platform.

Client-branded mobile and web experience. Pro tools. Transaction Hub.

L.03

HŌM REWARDS

The recapture program.

A rebate that brings buyers back at closing. Built on top of the platform.

Let's run HŌM Intelligence
on your book.

Let's run HŌM Intelligence
on your book.

Let's run HŌM Intelligence
on your book.

A 30-minute platform walkthrough with our team.

A 30-minute platform walkthrough

with our team.

CUES IN PRACTICE

When to reach out,
not just who.

Illustrative cue. Real Cues are generated from each borrower's behavior in your client-branded experience.

Most retention tools tell your team which borrowers to watch. HŌM tells them when to act on each one, and what to say. Each Cue is a ranked, contextualized prompt, surfaced in real time.


Most tools surface who to contact. HŌM tells your team when to reach out, why it matters, and what to say.

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© 2026 PropCents, Inc. All rights reserved.

© 2026 PropCents, Inc. All rights reserved.